Unreasonable
Risk-Taking
By
Dr. Tony Alessandra
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Unreasonable risk-takers are individuals who tend to
over-emphasize the resources they have available or
can acquire to accomplish their objectives. Or,
they're people who under-emphasize the barriers that
are likely to get in their way.
There's been a lot of emphasis in the past decade or so on risk-taking as a
positive trait of high achieving individuals. Most corporate environments
don't encourage risk-taking. Neither do government bureaucracies. So
"unreasonable risk-taking" might not seem like much of a problem, except
that we're talking about increasing power and influence with others. That
demands that you take risks, provide leadership, and create visions for
others. So risk-taking comes with the territory of adaptability.
This
is just a note of caution to take reasonable risks. Psychologist
David McClelland and others who have researched high achievers say the most
successful individuals take moderate risks which have a 30 percent to 70
percent chance of being accomplished. Taking a risk on something that has
less than a 30 percent chance of success is considered reckless behavior
rather than reasonable risk taking. This is especially true if you're
risking the resources of other people in the process.
Accomplishing something, which has over 70 percent chance of success, is
essentially not taking a risk in the first place. Assessing risk involves
both looking at what positive factors are in the plan, as well as the
negative factors that stand to get in the way. There's usually no way to do
an ironclad assessment of a plan. Oftentimes the factor that weights the
balance in one direction or the other is the person taking the risk. How
much follow-through do you have? How much energy are you going to bring to
the enterprise? If the going gets tough, can you count on yourself to keep
going?
A
great majority of businesses begun by individuals in this country fail
within the first 5 years. Starting a new business is always a risk, but a
good business plan upfront will help assess the chances for success.
According to Michael Gerber, who runs a nationwide training company for
fledgling entrepreneurs, the number one reason for the failure of startup
businesses is under-estimation of the resources it takes to keep a business
going. Under-estimate of the capital required, under-estimate of the time it
takes, and under-estimate of the expertise it takes to run your own
business. Yet every year, hundreds of thousands of people hang out their
sign, print their business cards and wait for their first customer or
client.
And
the good news is that tens of thousands of those businesses do succeed.
Because they've taken a reasonable risk.