Welcome to this issue of "Dr. T's Timely Tips" by Dr. Tony Alessandra. Please send your feedback to DrTony@Assessments24x7.com!


What is it?

Motivation is any source that drives entrepreneurs through the mundane and tedious chores that are required to succeed at business. Motivation can be internal or external. Self-motivation is the internal drive that one possesses that allows an entrepreneur to endure the difficult periods in search of the rewards that owning a business can bring.

Why is it important?

Most businesses are based on the hopes and dreams of the entrepreneurs that build them. The foundation of these businesses is constructed of goals, both long and short term. The workings consist of the many tasks and requirements that face a business. Motivation is essential to the completion of these tasks and the achievement of the goals.

Motivation is the lifeblood of a small business; without sufficient motivation an entrepreneur can be derailed by the first setback. While external motivations do play a role in empowering entrepreneurs, these external sources often fall well short to overcome the pressures and difficulties that business owners face.

Internal motivation brings the best results to entrepreneurs. Self-motivation causes successful entrepreneurs react and find a solution when faced with adversity. It can guide entrepreneurs to develop routines essential to carry out the rigors of daily business. Self-motivation provides the incentive for success.

How to get it if you don't have it?

Finding motivation from within can be a formidable task. It requires an entrepreneur to identify the reasons for which to accomplish specific goals or tasks. Motivation often begins with a conscious choice to do whatever is required to succeed in business. Once you have made a choice to succeed, start with small steps in the direction of your goals. These accomplishments should be recorded for future reference. An entrepreneur must avoid depression and lack of self-esteem as these may counteract self-motivation.

How to develop it if you have it?

While at times success is sufficient to serve as an incentive; often, additional incentives may be required to create self-motivation. Set up a reward system that is directly linked to goals and accomplishments. Take time to recognize the progress you have made and to identify the next steps that you should take. Remain on task and avoid procrastination, momentum builds motivation. Inform friends, family, and associates of your plans and ask them to hold you accountable. Train yourself to be positive in your thoughts and actions.


Here's to more personal insight,


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This article was adapted, with permission, from the One Minute Entrepreneur book, co-authored by my colleagues and friends, Ken Blanchard and Don Hutson with Ethan Willis. Please visit this site for details about the One Minute Entrepreneur book and be sure to take your complimentary One Minute Entrepreneur Assessment too.
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